What you’ll learn
In this short, sharp series, you’ll receive the exact questions and tools I use to design events that:
- Start with clarity, the business goal, the purpose, and the impact you’re trying to create.
- Unlock the emotional shift your audience needs to feel.
- Build real connection (not just polite contact).
- Create a golden thread that ties every moment together.
- Turn “no” into “yes” by navigating risk with confidence.
- Pressure-test your event so nothing gets left to chance.
Every framework is pulled straight from the work we do at The Wentworth Collective.
Practical, powerful, and ready to use immediately.
Inside my strategic events mini series
1. What business goal is this advancing? The discovery questions that make your event a strategic asset.
2. How do you want people to feel? The emotional mapping tool that turns information into transformation.
3. Are you designing for connection? How to structure space, flow and movement so people actually talk.
4. What’s the golden thread? Your creative compass for cohesion and meaning.
5. How do you turn “no” into “yes”? My risk-reward framework, and how we get bold ideas over the line.
6. What could go wrong? A pre-mortem checklist to pressure-test your event before it begins.
Who is this events series for?
This six-part playbook is for leaders who want their next event to mean something.
- Senior leader who needs an event to shift behaviour or momentum
- HR and People leads designing for engagement and culture
- Events and marketing professionals ready to raise the bar
- Anyone planning a gathering where connection and impact matter
If you’re tired of beige, predictable, tick-box events… this is for you.
Ready to design an event with impact?
Drop your email here and I’ll send you the first framework now.
Let’s make your next event count.